Pune, Maharashtras IT and culture capital, is a vibrant, burgeoning city. The second largest city in Maharashtra, and eight largest in India , Pune has earned a number of soubriquets; “The Oxford of the East”, “The Pensioners Paradise” and “The Automobile City”. Home to numerous educational institutions, traditional heavy industries, cutting edge IT companies, dynamic BPO’s, stud farms, and an international meditation centre, alongside an Air-Force base, and an army Cantonment, the character of the city is as rich and diverse as its inhabitants. Students from all over the country flock its borders, its IT and BPO industry attract talent from all over the world. Over the last decade Pune has grown at an astronomical rate. Entire suburbs have sprung up where there existed scarcely a building or two a dozen years ago. The early lack of development in these fringe areas is responsible for the large self-contained housing complexes that now dominate Pune. Growth in Pune radiates outwards from the new IT parks. Employing thousands of highly paid professionals, these parks have created millionaires overnight, who like to enjoy their new success. Malls, multiplexes, pubs, bars and discos have mushroomed all over town. Retail is the next big story, and the city malls and supermarkets cater to every single segment of society. However, while the city’s industrial development is changing the face of the city, Pune is still primarily a university town.